• Ad Web
    Paid Traffic

    If you want to reach leads in digital marketing more effectively and with little time, here is a great investment to achieve that goal. Paid traffic is nothing more than a method of reaching users with more highlights through advertisements.

    Do you know that post that passes by your story or feed and you find interesting and that, under the page name, is written "sponsored"? Well, that is a job done through paid traffic.

    It is through it that your audience can get closer to you and close a deal. With it, your strategies can be more worthwhile and your sales can grow even more. A tip: for you to achieve success with all the investment deposited in this method, it is also necessary to define your goals with advertising and maintain the content strategy in your digital media. Oh, and it is worth mentioning that with it, you can guarantee many benefits, see what they are:

    As already mentioned, with the investment made in paid traffic, the possibility of you appearing to various users is much greater. You can reach a specific public that, soon after the work of your campaign, transform them into clients of your business. It is also worth saying that besides always being visible to people, your brand is recognized in the market.

    Conversion Rate

    With paid links, the conversion rate also increases. We imagine that a certain person is already in the last phase of the sales funnel (already after the solution) and has done a specific search on the internet. Your site, for example, has the right keywords that increase the conversion and the purchase solution for this customer. What do you think? Yes, if you deal with this kind of traffic, the chances of him closing a deal with you are much higher.

    Flexibility and profit on investment:

    Economically, the investment in paid traffic is one of the best advantages for this method, because the visibility on the internet is quite different from traditional advertisements (radio, tv, etc). The "online world" is much bigger and more accessible, so you can invest as much as you want. As the saying goes, "your money is your guide", so you can start creating your campaign with as much money as you can afford.

    A tip: if your budget to constantly invest in sponsored links is not so high, don't worry, because you can advertise your campaigns in a specific way, such as launching a new product, Black Friday, Christmas campaign, etc.

    AND WHERE SHOULD I INVEST?


    In digital marketing, you can work with several tools to reach your customers. Facebook ADS, Instagram ADS and Google ADS are one of them.

    As one of the most used tools for such service, Google ADS allows your ads to appear among the first sites or products, and of course, segment your audience, defining the location, age group among other requirements.

    Facebook ADS allows you to create ads in photos and videos. Also used with Google ADS to reach different audiences, this channel also allows you to define display based on interest, gender and profession, for example.

    Finally, Instagram ADS is very similar with Facebook and also reaches a lot of people, especially the young audience. So, if you are a business owner who wants to reach a young age group audience, this is a great investment!

    Did you realize that this strategy can make your business more profitable and your sales go higher and higher? By using paid traffic, your ads and campaigns reach various audiences, your profits become positive, and your customers become more connected to you. The goal of this article is to show you the advantages of investing in paid traffic, an essential business to work in digital marketing.

    Sources:

    What Is Paid Traffic - Growhackscale
    6 Steps to Attracting Paid Traffic That Converts
    5 Paid Traffic Sources to Promote Your Website
    https://adeusponto.com/metodo-turbo-trafego-funciona/
    Paid Traffic

    If you want to reach leads in digital marketing more effectively and with little time, here is a great investment to achieve that goal. Paid traffic is nothing more than a method of reaching users with more highlights through advertisements.

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